What does a "blind ad" refer to?

A "blind ad" refers to an advertisement that does not disclose the identity of the advertiser, typically using a street address or telephone number without any reference to the name of the brokerage, agent, or leasing company. This type of ad is often used to protect the identity of the advertiser and can also create a sense of anonymity for potential clients.

In the realm of real estate and leasing, blind ads can lead to questions about transparency and credibility since prospective clients may be uncertain about whom they are dealing with. This is particularly important in regulated industries where disclosures about business identities are often required for ethical and legal reasons. Thus, the defining characteristic of a blind ad is its lack of identifying information beyond basic contact details.